A weblog is not a contest to be won, in my opinion. While it may be a game, I think a major objective of the game is to get more people playing so the game continues. (it's not about beating others out.) There is no way that all players would be able to agree on a winner, so any title a weblogger "wins" would be meaningless. (Can you tell I've been reading Finite and Infinite Games by James P. Carse?)